Women Do Take Risks. They Just Think About Them Differently.

Women do take risks. They judge them differently. They’re also judged differently than men. The scoop on women and risk-taking. Are Women Really Risk Averse? Well, that depends. Are you tall? According to research from Mendeley,┬ástronger, taller and attractive people are perceived as being risk tolerant. Women tend to be shorter, thus mitigating their perception advantage. But there are many studies showing that women are … Continue reading Women Do Take Risks. They Just Think About Them Differently.

Retail Isn’t Dead…It’s Changing

Retail isn’t dead, as my conversation with Erin Jordan of Walker Sands last week on our Blog Talk Radio show proved. Far from it. Retail is changing, impacted (as we all are) by the fusion of virtual and actual reality, online and offline. Here are a few ways in which retail is shifting: Seamless online/offline experience: ┬áStores that were once “online only” such as Modcloth … Continue reading Retail Isn’t Dead…It’s Changing

The Future of Retail Podcast with Erin Jordan

This week on the Persimoney podcast on Blog Talk Radio I had the honor of speaking with Erin Jordan, Senior Account Director at Walker Sands Communications. Listen to the podcast: //percolate.blogtalkradio.com/offsiteplayer?hostId=30286&episodeId=10830155   Erin Jordan leads the retail technology and commerce practice at Walker Sands. As a Senior Account Director at Walker Sands, Erin leads data-driven PR and marketing strategies for companies across e-commerce, manufacturing, CPG, … Continue reading The Future of Retail Podcast with Erin Jordan

Pros and Cons of Direct Sales Business, Part IV: How to Spot an MLM Scam

“It’s a pyramid scheme!” How many times have you heard someone say that about an MLM or direct sales opportunity? While it is true that MLM or direct sales may be called pyramid marketing, it is not true that all MLM or direct sales companies are a scam. There are many legitimate direct sales business opportunities available. The trick is to spot the legitimate opportunities … Continue reading Pros and Cons of Direct Sales Business, Part IV: How to Spot an MLM Scam

Why Reshare on Pinterest?

Why reshare on Pinterest? Listen to today’s podcast on Blog Talk Radio or read below for today’s social media article. //percolate.blogtalkradio.com/offsiteplayer?hostId=30286&episodeId=10831795 What Is Pinterest? In case you’re not familiar with Pinterest, it is a visual social media site. Users “pin” or save pictures with attached links to content onto virtual “boards” to organize their contents. Boards can be shared or private, and you can invite … Continue reading Why Reshare on Pinterest?

Pros and Cons of Owning a Direct Sales Business, Part III: Cons

In our last two blog posts, we looked at an overview of the direct sales industry, also called MLM (multi-level marketing). Then, in Part II, we looked at the many positives of owning an MLM business. In today’s article, we’ll take a look at the downside, drawbacks, or cons of owning a direct sales business. 7 Drawbacks to Owning Your Own Direct Sales (MLM) Business … Continue reading Pros and Cons of Owning a Direct Sales Business, Part III: Cons

Pros and Cons of Direct Sales, Part II: Pros

In my last blog post, I provided you with an overview of the money-making method known as direct sales. Direct sales, also called MLM, refers to a sales method in which someone recruits you into their business and you, in turn, own and operate your own independent business. Seven Good Reasons to Own an MLM Business You earn revenues from retail sales of approved products … Continue reading Pros and Cons of Direct Sales, Part II: Pros